In today’s data-driven world, simply crunching numbers isn't enough. The real game-changer?

Understanding how your business operates and what it truly wants.
Here’s the deal:

1. 𝗞𝗻𝗼𝘄 𝗵𝗼𝘄 𝘁𝗵𝗲 𝗯𝘂𝘀𝗶𝗻𝗲𝘀𝘀 𝘄𝗼𝗿𝗸𝘀.
Data analysts need to grasp the ins and outs of the business landscape. Understand the processes, workflows, and the challenges each department faces. This insight is the backbone of any meaningful data analysis.

2. 𝗔𝗹𝗶𝗴𝗻 𝘄𝗶𝘁𝗵 𝗯𝘂𝘀𝗶𝗻𝗲𝘀𝘀 𝗼𝗯𝗷𝗲𝗰𝘁𝗶𝘃𝗲𝘀.
Never create a report or dashboard blindly. Dive deep into what the business seeks to achieve. This means asking the right questions and clarifying the desired outcomes.

Gone are the days where you just toss data over the fence to the business side. Most business folks don’t have enough data fluency to interpret what really matters.

This is why I previously advocated for hiring a business analyst: Someone who can act as a bridge, translating between data insights and business needs.

With business acumen, a data department can:
- Deliver insights that propel decision-making.
- Identify opportunities for innovation and growth.
- Navigate business challenges with precision.

Want to know how to integrate business knowledge into your data team? Let’s ensure your data doesn’t just speak—it resonates.