ALIGN
People & CultureBuild an AI-ready organization before building AI.
Technology fails where culture resists. ALIGN is about readiness — shaping mindset, literacy, and leadership sponsorship so AI can thrive.
I help CEOs and business leaders turn fragmented data and disconnected AI initiatives into a unified strategy — building truly data-driven, AI-ready organizations rapidly and responsibly.
As a pioneer in the mobile technology arena, I co-founded and successfully exited several ventures, developing applications for high-profile clients. I also built an award-winning location-based social media analytics SaaS that received the prestigious "Innovation & Development of the Year" award at the AMMAs.
I transformed a billion-dollar US Telco company into a data-driven organization by moving it to the cloud, establishing a complete Data & Analytics division, saving millions in outsourcing, and delivering live business insights. More recently, I've implemented GenAI projects within operations and customer care, reducing call volumes by 15%.
Teaching the next generation of data leaders
Recognized thought leader in AI
Multiple successful ventures & exits
Keynotes in Cannes, NYC, Vegas & more
Five pillars. One continuous system. From cultural ignition to measurable value — a repeatable cycle of trust, performance, and advantage.
Build an AI-ready organization before building AI.
Technology fails where culture resists. ALIGN is about readiness — shaping mindset, literacy, and leadership sponsorship so AI can thrive.
Control, compliance, and credibility.
AI is a trust system. ASSURE establishes the ethical and operational scaffolding — policies, risk management, and lifecycle controls that make AI safe and scalable.
Build the intelligent foundation.
AI performance lives and dies in the plumbing. ARCHITECT defines the infrastructure, pipelines, and tooling to sustain velocity and safety at scale.
Chart the enterprise path from experimentation to scale.
ADVANCE connects ambition to action. It translates your AI north star into sequenced, resourced, and ROI-backed initiatives.
Measure what matters, not what's easy.
AI maturity without metrics is illusion. ATTEST codifies value measurement, ensuring every model, dollar, and decision is tracked back to enterprise outcomes.
Five verbs, one continuous system — from cultural ignition to measurable value. Each pillar drives the next.
I collaborate with organizations to develop bespoke Data and AI strategies that align with their business goals and unlock measurable value.
Assess your current data infrastructure, design modern architectures, and build the foundation for advanced analytics and AI at scale.
Establish data governance frameworks, enable data mining and visualization, and transform raw data into actionable business insights.
Develop AI strategies and use cases across machine learning, NLP, and computer vision that deliver real business outcomes.
Orchestrate your move to the cloud, connect legacy systems, and set up professional, scalable data pipelines.
Design next-best-action and next-best-offer programs, build the underlying data models, and configure backend systems.
Identify and prioritize GenAI use cases, develop an implementation roadmap, and guide your team from proof-of-concept to production.
From transforming billion-dollar enterprises to launching award-winning products, here's a snapshot of the impact I've delivered.
Perspectives from leaders I've had the privilege to work with.
Serge is a truly exceptional executive who consistently brings clarity to complex business challenges. What sets him apart is his deep understanding of AI and his ability to apply it in meaningful ways, not as a buzzword, but as a true driver of business outcomes. His strong analytical mindset ensures that decisions are grounded in data and focused on measurable impact. Serge strikes a rare balance between strategic vision and hands-on AI execution, making him an invaluable leader in any organization.
I had the pleasure of working with — and reporting to — Serge during the design and implementation of a major change-management initiative for his company. Serge brings that rare balance of being both a personable, effective leader and a deeply knowledgeable operator. His drive to introduce innovative yet pragmatic advances in data engineering and business intelligence directly strengthened the company's competitiveness, financial performance, and operational discipline.
Serge is exceptional at turning complex AI concepts into clear, actionable insights. He combines deep expertise with a practical, no-nonsense approach, helping teams understand where AI truly adds value and how to build the right foundations to support it. He's a thoughtful partner and a strong guide for anyone looking to apply AI in a meaningful, business-driven way.
A structured yet flexible approach that turns your data challenges into competitive advantages.
Deep-dive into your business, data landscape, and strategic objectives.
Craft a tailored Data & AI roadmap with prioritized use cases.
Guide your teams from architecture decisions to model deployment.
Embed data-driven decision making and optimize for long-term value.
With years of experience as an adjunct professor and senior executive, I deliver workshops, training sessions, and keynote talks that make complex AI topics accessible and actionable.
A track record of excellence recognized by industry peers and global organizations.
Harvard Business Review
Artificial Intelligence
Orange
Proximus
Proximus
KIA
JCDecaux
Orange — Special Award
Proud member of Toptal — an exclusive network of the top 3% of consultants worldwide.
Selected pieces from the blog — pulled fresh on every page load. Browse the full archive for more.
Quick answers to the questions that come up on most introductory calls.
An AI consultant works with executive teams to identify where AI creates real business value, evaluates vendors and platforms objectively, and helps move pilots into production. The work is strategy-first, not implementation-first — the goal is making sure AI investments actually return the value the board was promised.
A data scientist builds models. An AI consultant decides whether you need models at all, which problems are worth solving with AI, and what operating model your company needs to scale them. Data scientists report into engineering; AI consultants report to the C-suite.
Engagement-based. A 4–6 week AI Strategy Diagnostic typically runs in the mid-five-figures; ongoing fractional advisory is monthly retainer. Pricing depends on scope and the size of the AI bet being evaluated. I send a clear scope before any commitment.
When the board is asking "what is our AI strategy" and the answer is a slide deck rather than a plan. When pilots have stalled. When vendor pitches are arriving faster than you can evaluate them. When "we need AI" is becoming a board-level pressure point but the company is not ready to scale.
Mid-market and enterprise — typically companies with budget, board pressure, and at least one failed AI initiative behind them. Not pre-revenue startups or hobbyist AI projects.
Whether you need help crafting your AI strategy, transforming your data infrastructure, or inspiring your teams through a keynote or workshop — I'd love to hear from you.